Thursday 18 November 2010

No business loves Christmas like a retailer

Retailers look forward to Christmas as their busiest time of the year. For many, it is the key to survival as they achieve most of their annual sales in the Christmas period.

For those of us in small businesses that are not in the retail sector, however, Christmas is disruptive, and it seems to have begun early this year.

We have noticed a slowdown in orders recently. Of course, it may not be entirely down to the season, as the economic climate will undoubtedly be having an effect on the amount people and businesses are prepared to spend. However, i do think it is highly unlikely that things will get very busy for us again before Christmas and the New Year have passed.

The festive season can mean four to eight weeks of slowdown for non-retailers. So, while they are all busy dressing up their shops from the end of October, the rest of us have good reason to fob it off, and then hope it will go away very quickly.

In the meantime, pass the nuts, sherry and mince pies, and light a candle!

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