The Prime Minister gave a "downbeat" message yesterday about the business and economic prospects for 2012. There is little doubt that it will be a hard year, especially for those with low incomes.
For small business owners, the year will also likely prove to be a tough one.
However, for small business owners, there is little choice but to plough on and make the best of it. We cannot go on strike; we cannot moan about "fat cats" somewhere higher up the company ladder. In many cases of single-person businesses, the owner is the potentially striking "worker" AND the would-be "fat cat"!
At least there's a reduction in fussing and fighting, my friend.
Small business owners will probably be using much of January to plan how they will improve their business prospects for the year. 2012 promises to be an exciting and complicated year and business owners should try and tap into such events as Euro 2012, the Diamond Jubilee and the 2012 Olympics. How could you use those to your advantage?
The smart ones will work out how, make the best of it and come out the other end of the year saying what a great year it was.
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